Higher Logic

Higher Logic is thrilled to be the title sponsor for this year's Non Dues-a-Palooza event! 📅 When: May 14, 2025,  8 AM - 6:30 PM 🗺️ Where: The Higher Logic head office in Arlington, VA This one-day experience is the ultimate workshop for associations looking to grow revenue beyond membership dues. Join us to connect with industry leaders, discover new revenue streams, and transform the way your association does business. Higher Logic customers can save $100 on registration with promo code HIGHERLOGIC when they register by March 31. Learn more: https://lnkd.in/gBW9pcJp  Register now: https://lnkd.in/gK6T_tgv #NonDuesRevenue #AssociationEvents

You have all this member data, now what do you do with it? Data is the key to improving member satisfaction and retention. It helps you tailor content to your members' interests, target your communications, and create personalized experiences. How? Sarah Spinosa shares some tips for turning data into action in the latest installment of our "How Do I...?" series 👇📹 📊 Learn about member needs and interests by monitoring discussions in your online community. 📊 Automatically track and follow-up with members based on their web and email activity. 📊 Explore data points across your tech stack that can help you segment and personalize. 📊 Power deeper insights with AI. Explore tips for being more data-driven: 🔗https://lnkd.in/dA-KUjYX 💬 And share in the comments: how does your association use data to elevate member experiences? #MemberExperience #DataDriven #AssociationTrends #EngagementStrategies

Another Friday is here! Time to round up industry info and wins 🧡 👏 We love hearing wins from our customers, so we're jazzed to see Reckon and Rav Singh celebrating the successful migration of their Ideas Portal to their Higher Logic Vanilla online community! The move makes it easier than ever for them to collect customer input and foster collaboration. https://lnkd.in/erA6hUDW ‼️ Don't miss out on Higher Logic's webinars next week: we've got one on How the Rules of SEO Are Being Rewritten in 2025 and one on Member Recruitment, Engagement and Retention strategies https://lnkd.in/ePb_HdJA 📣 Next week, UST Education has a webinar on How Microlearning Is Reshaping Education. Tune in to learn why and how associations can create and curate content that is mobile, media-rich, on-demand, and suited to the modern learner. https://lnkd.in/eaS53UXE 📣 .orgCommunity is also hosting their Women in Association Leadership's Monthly Meetup next week. Join a discussion around how to ensure follow-up and accountability after developing your association's strategic plan. Join the group and register to participate: https://ow.ly/Ba7w50VgRgI. And now, Cheers to our Peers... 🧡 Thanks to Rick Black, Eleanor M., Romain Stanley, Trisha Collegian, and Heidi Friedman for going above and beyond to help a customer with a complex use case. Mary Gregory celebrates your dedication! 🧡 Kudos to Cassandra Garcia, Sarah Spinosa, and Kelly Whelan. Brendan Leehe appreciates your help, collaboration, and guidance getting onboarded and launching new initiatives! 🧡 Shout out to the Higher Logic Vanilla support team for always providing outstanding service not only to our clients, but to our internal Vanilla teams. Kevin Mayfield recognizes your awesome contributions Branwyn Tylwyth, Andrew D., Erik Veenhuizen, Elize Rowe, Adam Chase, and Michael Heil! #AllTogether #onlinecommunity

⏳ Last chance to register! Recruit, Retain, Engage: Strategies for a Thriving Membership Base Don’t miss this opportunity to learn how the Australian Dental Association builds a strong, engaged, and loyal membership base. Join Sophie McGregor and the Higher Logic team as they share practical strategies you can apply to your own association. Australia & New Zealand 🗓️ Wednesday, 19 March 2025 ⏰ 10:00am AEDT | 12:00pm NZDT North America 🗓️ Tuesday, 18 March 2025 ⏰ 6:00pm CT | 7:00pm ET Walk away with insights on attracting, engaging, and retaining members — and building a lasting community. 👉 Secure your spot now: https://lnkd.in/gQcPpdyB

Super Forum 2025 Advisory Meetings – Sign Up Now! Are you ready to take your engagement strategies to the next level? At Super Forum 2025 in Nashville, we’re excited to offer exclusive 30-minute Advisory Meetings with our experts! What’s included? 🟠Get live demos of the latest features in our Higher Logic Thrive solutions. 🟠Discuss your organization’s goals and challenges with our experts. 🟠Explore tailored strategies to boost engagement with your members and customers. This is your chance for personalized advice and strategy sessions that focus on YOUR community/email marketing needs. Don’t miss out on the opportunity to collaborate directly with our team! 👉 Spots are limited, so be sure to secure your session soon. https://lnkd.in/e82eFnhE Still time to register 🔗 https://lnkd.in/dH7n6k2 #SF25 #Superforum2025

SEO isn’t dying, but it’s definitely not business as usual. AI is reshaping search. Google is scrambling. And SEO? Well, it’s about to have a year. If you’re trying to get found online in 2025, you’ll want to hear what Alec Cole, founder of Salt Rock SEO, has to say. On March 19, he’s breaking down: 🔹 How AI is shifting the search landscape 🔹 Google’s response to the flood of LLM-generated content 🔹 What’s happening to organic traffic 🔹 A few predictions on what’s next Long story short: search is getting weirder, less predictable, and harder to game. If you want to make sense of it all, join us. Link in the comments.

On Friday, Higher Logic hosted the second installment of our Association Success Series! 📽️👇Sarah Spinosa's got the recap for you. Experts Amber Worthen from Email Maven and Higher Logic's own Taryn Morrissey Buckley shared practical tips for using marketing automation to deliver more personalized member value, streamline tasks, reduce manual effort, and free up your team to focus on high-impact activities! ⏭️Tune in on March 21 for the next session in the Association Success Series. Greg Verdino and Conor Sibley will cover Practical AI Uses to Advance Your Association. 🔗Register for free (and watch the recordings): https://lnkd.in/dKsvMqXn #AssociationSuccess #MarketingAutomation #AI

Friday feels like a great day for another fun podcast clip. On a recent episode of The Member Engagement Show, Jennifer McNelly, CAE shared advice for CEO's approaching change at their associations. ✔️ Identify your problem(s) and opportunities for improvement today. ✔️ Get educated (with resources like ASAE: The Center for Association Leadership's Drivers of Change). ✔️ Lean into making continuous improvement part of your culture. An association's long-term viability depends on leaders' ability to look ahead and systematize the process of identifying and adjusting to trends and needs. 🎧 Listen to a clip below 👇 🔗 And check out the full episode here (or wherever you listen to podcasts): https://lnkd.in/dRAbKGsn #AssociationPodcast #AssociationTrends

🚀 In this episode of Associations NOW Presents, guest host Joanna Pineda of the Associations Thrive podcast chats with Rob Wenger, CEO of Higher Logic, and Amanda DeLuke, CIPP/E, CIPM, Senior Privacy Analyst at Higher Logic, about their AI adoption journey. 🤖💡 Rob and Amanda share how Higher Logic engaged employees with AI tools and offer practical tips for associations to begin their own AI journey. Learn how to create AI policies, prioritize data privacy, and leverage AI to enhance operations, boost member engagement, and drive innovation. Tune in for actionable insights to take your AI strategy to the next level: https://lnkd.in/gD3aAV_G #AI #AssociationLeadership #DataPrivacy #ASAE #AssociationsNow

Places to go, people to see! Lot's happening in March - here's where Higher Logic will be this month ✈️🌎 3/7 | Meghan Curtin is headed to Association Forum's Women's Executive Forum tomorrow in Chicago - we're excited to be a part of it! 3/11-12 | Megan Langley, William (Matt) Wood, and Bill Vear are thrilled to attend Customer Marketing Alliance's Customer Marketing Summit in NYC, where attendees will learn how to demonstrate ROI, optimize customer journeys, scale impact, and accelerate their careers.  3/13 | Mark Lowry and Dave Bornmann are participating in Association TRENDS' Salute to Association Excellence in Washington, DC. We're honored to celebrate remarkable achievements within the association community. 3/19 | We're hosting two awesome webinars! At 2 PM ET, Alec Cole, Founder of Salt Rock SEO, will walk through key trends driving change in SEO and how your organization can adapt. Then at 10:00 AM AEDT (which is 12:00 PM NZDT and 7 PM ET on March 18 for those stateside - anyone else get confused by time zones?🙋♀️) Sophie McGregor, Sarah Spinosa, and Kelly Whelan will share the latest strategies for associations aiming to recruit, engage, and retain members. Register for free for one or both on our event page: https://lnkd.in/ePb_HdJA 3/25-26 | Paul Schneider, Brendan Parm, and Bill Vear are joining thousands of CX, HR, and IT leaders in Las Vegas for Zendesk RELATE 2025. 3/26-28 | It's Higher Logic's biggest event of the year - our annual Super Forum Conference in Nashville! We cannot wait to see our amazing customers and industry experts in person. There's still time to register and join us! https://lnkd.in/dH7n6k2 3/31-4/3 | Folks from our Higher Logic Vanilla team will be at Forrester's North American B2B Summit in Phoenix to join in the discussion of the latest marketing, sales, customer engagement, & product trends. It's going to be an awesome month. Hope to see you out there! #OnlineCommunity #Associations #B2B