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With a variety of channels and technology to recruit members, associations can use lead scoring to make it easier to find who's ready to join.

Not sure where to start? Download the Lead Scoring Guide to see a sample model to help you:

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  • Understand and communicate the value of lead scoring

  • Align your organization's member recruitment efforts

  • Determine which actions your organization most values

  • Personalize non-member communications at every engagement level

Download your copy of the Lead Scoring Guide to get started on a model for your organization today!

Download the Lead Scoring Guide

See who's ready to join your organization