Request a Demo →

Blog Posts

Find the Right People and Get 
Them to Join Your Organization

© Copyright Higher Logic, LLC / sales@higherlogic.com / 1919 North Lynn Street, Suite 500, Arlington, VA 22209 / Privacy Policy

4-Step Strategy for Recruiting Lapsed Members

Walk through this 4-step approach, used by AARC, to create a targeted and personalized lapsed member campaign.

  • Learn about the strategy behind a successful lapsed member campaign
  • Get ideas on how to create audience-centric content that converts
  • Find out how to test, segment, and customize for best results

Valuable Resources 

Explore the resources below to help your organization identify, attract (or win back) and convert prospective members. If you have any questions, just ask.

SNMMI's Strategic Playbook for Winning Back Lapsed Members

Hear the behind-the-scenes details of how the Society of Nuclear Medicine and Molecular Imaging (SNMMI) developed an automated campaign that continues to drive member engagement and win back lapsed members.

On-Demand Webinar

Watch the Webinar →

3 Ways to Skyrocket Membership Numbers This Year

Learn how other associations are attracting and converting new members using online communities and marketing automation.

Watch the Webinar →

How to Calculate the Business Impact Of Your Online Community 

Discover proven methods for calculating the 7 business impact metrics of your online community, including new member acquisition.

  • Demonstrate business impact to executives and board members
  • Identify your business impact metrics and how to calculate them
  • Learn where to find organization-wide data and how to track important metrics
Get Started →

Automated Campaign Won Back 800 Lapsed Members in 45 Days

The American Association for Respiratory Care targeted their growing lapsed member base with a custom win-back campaign and they brought in over $64,000 in membership revenue.

The Institute of Public Works Engineering Australasia leveraged and integrated online community to increase outreach effectiveness, target prospective new members, and grow membership.

Strategy Increased New Member Prospects by More Than 25%

Get My Copy →

Using Community for New Member Acquisition and Recruitment

See how leading associations are are using online communities to attract and convert new members, foster peer-to-peer engagement, and drive website traffic to grow membership.

Watch Recording →
READ MOREREAD MORE