Association Success Series: Why Your Data Matters & What You Can Do With It
During this webinar, data experts Christin Berry from ASAE, and David Jovel from Higher Logic share:
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- How associations can harness your data and build a culture of analytics to help drive strategic decisions, enhance member experiences, and unlock new opportunities for growth.
- Real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more.
- Ways to use your data to improve segmentation and personalization, identify member needs, trigger helpful automations, and deepen member engagement
This is session 1 in a 3-part Association Success Series: Applying Analytics, Automation and AI. Watch the recording for session 2: Applying Automation to Save Time & Effort and sign up for session 3 airing on March 21: Practical AI Uses to Advance Your Association – sign up now!
Related Resources
Member Data Success Kit
Learn how to use your member data to improve the member experience and deepen engagement and value.
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A 5-Step Framework for Successful Member Data Projects
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2024 Association Member Experience Report
Understand what your members value most. We surveyed nearly 400 association members to learn what members want.
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Connect All Your Member Data
Higher Logic is designed to connect all the member data you have across all your platforms – from your online community, to your marketing automation software, to your LMS, and more! With all your data at your fingertips, personalizing your member experience and delivering targeted value is a breeze.
